Feast Conference: Sparking Social Innovation over Dinner

Category
Collaborative Strategy, Visual Communications
About This Project

 

Creating a conversation-starting toolkit for ideation among social innovators.

 

The Feast Conference for Social Innovation is an annual gathering of some of the sharpest, most relevant minds looking to shape a better future. Conference organizers wanted to spur conversation and ideation during their evening Worldwide Dinner Party and find a solution that would be replicable in years to come.

 

OUR STRATEGY

 

TYTHEdesign collaboratively designed the “toolkit” as the main activity for the Worldwide dinner party. To develop the concept, TYTHEdesign led a hands-on brainstorming sessions with the Feast organizers. TYTHE identified key elements of constructive idea generation processes and translated these into a visual guide, leading each dinner party through exercises in turning ideation into implementation.

 

Contents of the toolkit included “placemats” that collected targeted ideas, evaluated time and cost, and articulated actionable steps with a ‘Mad Libs’-inspired fill-in-the-blanks story. Participants could share their final story globally by tweeting to the Feast, demonstrating that a night with friends can be the beginning of a legacy of change.

 

THE OUTCOME

 

A global toolkit for sparking conversation

The toolkit was distributed to over 3,000 people gathered around the world at dinners, from New York City to far-reaching locales like Johannesburg, Singapore and Auckland.

 


 

Client: The Feast Conference for Social Innovation

 

Collaborators: Ellie Wendell, Karen Baker, Kristina Drury

 

Year: 2012